BELL GROUP PROMO
Between April and May 2024, I produced a promotional video for Bell Group as part of my first year creative media final major project. Bell is currently one of the largest Property Services contractors in the UK, and I was privileged enough to be able to have the opportunity to advertise their apprenticeship and career opportunities to young women, a group that is often underrepresented in the trades.
Not only did I receive a distinction on this project, but the final video also received recognition from the company, with a social media post released on their official account describing the video and my journey within its production.
The following images present the proposal and pitch that I produced for this project. Pitching to my college tutors, I summarised and detailed my intentions with the video alongside my research and my target audience.
